PPC Campaigns Marketing
Recently, pay-per-click (PPC) advertising has proven its worth as one of the best and most cost-effective online marketing strategies. Pay-per-click marketing is a paid search model used to build brand awareness, promote brand offerings and gain immediate traction from specific audience segments. With PPC, advertisers only pay each time a user clicks on the PPC ads -- hence the name pay-per-click. Pay-per-click marketing provides you with laser-targeted visibility, which speeds up the customers’ buying journey and boosts your conversion rate.
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